Nearly 20 years ago, Junxion pioneered an approach to values-based branding that’s now being used by social ventures and nonprofits on four continents. It starts by defining brand more broadly—as the public face of strategy. Your brand is a powerful tool of engagement for stakeholders inside and outside your organization. And it’s stakeholders you need to engage—your customers, your staff, …
Reflections of Our CEO: Scarcity, Abundance, and Responsive Leadership
One of my great challenges as CEO of Junxion is to monitor and adjust my style of leadership to suit the changing shape, size, and operating conditions of our company. When should I lean in to my closely held personal value of generosity, and empower my colleagues to make decisions, and when should I lean in to my own learning …