Catching a Runaway Train—Harnessing the Value of Vancouver’s Real Estate Development Boom

I’m getting priced out of living in Vancouver, along with most of my peers, and so naturally I’m interested in how the City redistributes the economic benefits of property development so that all citizens, and not just the owners and developers, share in the benefits. Vancouver is first among municipal governments in North America for the level of effort and …

Customers Come First! (Or do they?)

Recently I was at an event where a panelist declared the age of the customer to be “over,” favouring an employee-centric culture, because, “if your employees are happy, your customers will be happy.” It felt like a classic chicken and egg scenario: what comes first, your employees or your customers? Sure, people work with people, and if customers are interacting …

Elements of Strategy: Measuring Success

When you measure your business’s success, do you look beyond the bottom line? With 88% of consumers seeking brands that respect people and planet, social impact and sustainability are real imperatives in any measure of success. This is the final post in a four-part series about the elements of strategy. In the first, we talked about a clear, compelling, actionable and …

Social Venture Institute Impact Bio: Merissa Myles & Scott DiGuistini

Co-creators of Tree Island Yogurt, Merissa Myles and her husband Scott DiGuistini make grass-fed, artisan yogurt at their production plant in the Comox Valley, BC. They’ve earned a reputation as champions of the local food movement—while also shifting the thinking of farmers, retailers, and even the Ministry of Agriculture. Tree Island uses 100% fresh whole Canadian milk, and is committed …

Social Venture Institute Impact Bio: Meghan French Dunbar

Meghan French Dunbar’s mission in life is to inspire and educate people on how business can be used as a force for good. Her ultimate goal? In 20 years, nobody will say “purpose-driven work” or “conscious business” or “sustainable business,” because doing good business will be the new ‘business as usual.’ As Co founder and Editor in Chieftess of Conscious …

TrustBrand™ | Purpose: Putting Meaning to Work

There is a vast gulf growing between younger generations, who want genuine purpose in their work, and older generations (their bosses), who are more likely to define purpose as profitability. This sense of higher purpose is being crystallized as a new cultural value, and can present a profound and durable competitive advantage. This generational gulf was the central finding of …