Elements of Strategy: Focus your mission….

Strategy can be a highly complex process, involving myriad diverse stakeholders, numerous possible futures, and a dizzying range of possibilities. Yet in the end, strategy is also simple: It’s a plan of action to achieve a desired goal. In our last post, we talked about the first element of strategy—a clear, compelling, aspirational and actionable vision. A well-developed vision answers …

Getting Sustainability Reporting Right: Three Trends to Know

Sustainability reporting is being used more frequently as a strategic tool for businesses to address popular interest in socially and environmentally responsible products. Showcasing impact and stakeholder engagement are top priorities, and three trends are giving shape to the most successful reports. Purpose is Moving to the Centre of Attention There’s a growing understanding that employees and customers want to buy …

Islington Refugee Centre | The Heart of Progress

Last summer, my children’s school in Highgate, north London hosted the launch event of a new organisation called Highgate Has Heart. We couldn’t have known walking in that our heartstrings would be pulled into what became an incredibly meaningful pro bono project. Highgate Has Heart was set up by local people, including the actor Juliet Stevenson. The group seeks to …

Social Venture Institute Impact Bio: Meghan French Dunbar

Meghan French Dunbar’s mission in life is to inspire and educate people on how business can be used as a force for good. Her ultimate goal? In 20 years, nobody will say “purpose-driven work” or “conscious business” or “sustainable business,” because doing good business will be the new ‘business as usual.’ As Co founder and Editor in Chieftess of Conscious …

TrustBrand™ | Purpose: Putting Meaning to Work

There is a vast gulf growing between younger generations, who want genuine purpose in their work, and older generations (their bosses), who are more likely to define purpose as profitability. This sense of higher purpose is being crystallized as a new cultural value, and can present a profound and durable competitive advantage. This generational gulf was the central finding of …

Social Change Institute Impact Bio: Sharon Gregson

Having had four kids as a working mother while struggling to finish university, Sharon Gregson knows first-hand “there aren’t enough quality childcare spaces for children, fees are too high for many families, and wages of early childhood educators are below a living wage.” Since she was a young single mom in the late 80s, Sharon Gregson has been a longstanding …

Social Venture Institute Impact Bio: Mary Waldner

Mary Waldner had been sick most of her life without knowing why. When she was finally diagnosed with Celiac disease in 1994, it was a life-changing relief—and was soon to be the ‘aha moment’ that sparked an entrepreneurial journey. “I developed a cracker recipe for myself so that I could have something to eat, especially when going out. And then …