Unintended Consequences: B Corp Legislation in British Columbia

In a few weeks, the BC government will vote on a bill tabled by the BC Green party to create a new corporate form—the Benefit Company—based on the American model of benefit corporations. It’s a well-intentioned move, and has vocal support from several members of the local B Corp certification community, but it has some real and negative unintended consequences. …

Shift Your Thinking About ‘Growth’

Since our recent piece, ‘Where Do We Grow from Here?’ conversations seem to have been in the air about business growth. How should we grow? Where should we grow? What does growth even mean? We’re not the only ones asking…. In the past year, we’ve completed a number of large, stakeholder-engaged strategic planning assignments with a diverse list of clients. …

Into the Fray! A Call for Corporate Activism

As I write, the air reeks of burned wood. It is the lingering stench of the worst forest fire season on record for Western North America. Massive plumes of smoke are rising hundreds of miles away, and the pall is cast over skies as far as the eye can see. Recent coverage of the worst-ever flooding in Houston, from which …

Intern Experience: Asya Ostrovsky

It was a sunny Monday morning in June  2017  when I first walked into the Junxion office, located just off the Regent’s Canal, knowing nearly nothing about the world of work and business. My expectations for the week ahead were not particularly high, owing to the infamous reputation of year 11 work experience being little more than volunteering as a …

Elements of Strategy: Measuring Success

When you measure your business’s success, do you look beyond the bottom line? With 88% of consumers seeking brands that respect people and planet, social impact and sustainability are real imperatives in any measure of success. This is the final post in a four-part series about the elements of strategy. In the first, we talked about a clear, compelling, actionable and …

Getting Sustainability Reporting Right: Three Trends to Know

Sustainability reporting is being used more frequently as a strategic tool for businesses to address popular interest in socially and environmentally responsible products. Showcasing impact and stakeholder engagement are top priorities, and three trends are giving shape to the most successful reports. Purpose is Moving to the Centre of Attention There’s a growing understanding that employees and customers want to buy …